29TH March 2000, InMemoryOf sign a strategic alliance
deal with the National Association of Funeral Directors (UK).
This alliance allows the members of the NAFD easy access to the
services of InMemoryOf, allowing their clients to place on-line
obituaries and memorials as a part of their funeral packages.
Alan Slater, NAFD’s chief executive, said "We are
all aware of the tremendous Internet explosion, and the NAFD
has been approached by numerous companies offering on-line services
relevant to our industry. We were particularly impressed by what
Peter and Mark had to offer, because of their empathetic approach
to the needs of our members and their clients. We believe they
will uphold the high professional standards that the NAFD
requires, as well as offering a discreet service that will be
beneficial to the bereaved."